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Event Agenda

Time

Activity

8:30 a.m. to 9:30 a.m.

Registration and Continental Breakfast
Breakfast Sponsor: McMaster University Master of Communications Management

9:35 a.m. to 9:40 a.m.

Welcome and Land Acknowledgement

9:40 a.m. to 10:00 a.m.

Opening Remarks

10:00 a.m. to 10:15 a.m.

TAHSN Talk #1: 24 Hours on Red Team

Sunnybrook Health Sciences Centre

10:15 a.m. to 10:30 a.m.

TAHSN Talk #2: Science vs. Stigma and Skepticism: The Challenge of Communicating a Postpartum Mental Health Breakthrough

The Centre for Addiction and Mental Health (CAMH)

10:30 a.m. to 10:50 a.m.

AM Coffee Break

10:50 a.m. to 12:00 p.m.

Panel Discussion
The Impact of Inclusive Communication: Understanding the Needs of Marginalized Audiences

12:00 p.m. to 12:10 p.m.

Reflection Activity

12:10 p.m. to 1:00 p.m.

Lunch Break

1:00 p.m. to 2:10 p.m.

Communication Through Crisis Workshop
Protecting Reputation Under Pressure

2:10 p.m. to 2:30 p.m.

PM Coffee Break

2:30 p.m. to 2:45 p.m.

TAHSN Talk #3: Strategic synergy: Aligning internal communications with hospital goals

Holland Bloorview Kids Rehabilitation Hospital

2:45 p.m. to 3:00 p.m.

TAHSN Talk #4: Taking a Digital Marketing Approach to Internal Communications

University Health Network

3:00 p.m. to 3:10 p.m.

Gillian Howard Education Award Presentation

3:10 p.m. to 3:30 p.m.

Closing Remarks & Prizes

3:30 p.m. to 5:00 p.m.

Networking Reception